Marks and Spencer: How Percy Pig sweets almost weren't created

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Marks and Spencer’s kids’ food planner returned to the food retailer’s website yesterday, just in time for the half-term holidays. The planner helps parents to choose healthy meals for their children for a pocket-friendly price.

The new M&S kids’ food planner includes five meals and five snacks for two children for under £20.

Developed by the food retailer’s in-house nutrition team, M&S has insured that the meals are nutritious and healthy.

Many dishes have also been created to feature interactive elements to entertain children while they are off school.

These include pancake making on Shrove Tuesday, popping popcorn, and cooking fishcakes from scratch.

As well as five meals and five snacks, the planner also comes with handy recipes and a shopping list so that creating the meals could not be easier for parents.

The shopping list is made up of twenty products.

These include fruit, vegetables, foods high in protein, and bread.

Many of the goods are part of M&S Food’s Remarkable Value range of everyday low-price grocery staples.

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Some of M&S’ low-price staple foods include milk for only 50p and a ‘Best of Both’ loaf of bread for only 65p.

Other ingredients on the list are a can of chickpeas, bananas, potatoes, tuna, eggs, peanut butter, and low-fat Greek yoghurt, among many more delicious products.

In total, everything costs less than £20.

The planner can be viewed and downloaded from the M&S website, and customers are also encouraged to screenshot it on their phone to make it easier for them while shopping in store.

The planner features both a meal and activity idea every day for five days.

M&S recommends an ‘Italian night’ on Monday and offers children the opportunity to create their own colourful menu, which can be downloaded from the food retailer’s website.

Tuesday is Pancake Day, therefore M&S advises making either savoury cheese and ham pancakes or sweet Percy Pig-inspired pancakes.

Wednesday’s theme is ‘American diner’, which means making burgers or hot-dogs, followed by homemade milkshakes for dessert.

Thursday’s meal idea is a Mexican feast of tacos, burritos, or fajitas, while the Friday meal plan involves treating yourselves and the kids to some delicious fish and chips.

The half-term meal planner follows on from the success of M&S’ previous meal planners, which was first launched during the UK’s first national lockdown last year, and then again earlier this year in January.

Laura Street, Senior M&S Nutritionist who helped develop the planner, said: “We know that our last kids’ meal planner was received brilliantly by families both receiving the government’s Free School Meal vouchers, and those not on the scheme. The need for continued inspiration, tips and advice is universal among parents who are faced with feeding their kids three meals a day.

“Half Term week is likely to include the additional challenges of keeping the kids entertained at home, so we’ve made as much of the food creation as interactive and entertaining as possible, while still being hinged around great value,” she added.

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